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Turn Payroll into a Profit Center by Reselling

authorIcon By Advapay topicIcon Business Basics SHARE THIS STORY | |

Anyone who owns a business wants to make a profit. Not only do they want to make money, if they can save time while doing so, that is even better. Depending on the industry, there are very few ways people can do this, but there is always the chance that people will figure out a way to keep themselves in business and make the money they need to survive. It is no different for those who work as accountants.

Many accountants who want to make money decide that expanding and growing their business will help with this. Like all business owners, they have options as to how they can do this. Of course, some may pay a lot of money to ensure they constantly have clients rolling in, but there are a number of ways for business owners to save time and money. One alternative that is affordable and less time- consuming is a Reseller Program, which is something many accountants have been taking advantage of recently, as it has many benefits. 

What is a Reseller Program?

A Reseller Program is a program that allows accountants to resell payroll services from a larger payroll company to their clients. Accountants can add a custom markup to the wholesale cost by a dollar amount or percentage, which is where they will make their profit. Oftentimes, there are no upfront costs, so there is little risk involved should someone not like the program.

How can a Reseller Program help accountants?

By becoming a Reseller, accountants can enjoy the following benefits:

  • Promotion of their business.
  • Growth of business.
  • Increased revenue.
  • Building of brand loyalty by use marketing tools that are both free and customizable.
  • Easily access an account executive who can help resolve payroll issues for accountants, as well as their clients.

How can a Reseller Program benefit an accountant's clients?

When a business hires someone to handle their payroll, they will already be stress-free, but with an accountant who is a Reseller, the perks are almost endless. Clients who work with an accountant who is part of a reseller program can enjoy the following benefits:

  • Access and process payroll anywhere at anytime, including from mobile devices.
  • Ensure payroll taxes are filed and deposited on time and without errors.
  • Use customized HR tools and resources to ensure they are in labor law compliance.
  • Frees up time to focus on other aspects of the business and not stress over payroll.

When a company hires an accountant to handle their payroll, they want to ensure they are getting their money's worth. At the same time, the accountant will want to make sure they giving their client what they are paying for, but also that they themselves are making enough to keep the business afloat and care for themselves and their families. With Reseller Programs offering accountants the chance to grow their business and make more money, it is something that many should look into if they are interesting in having a successful business with happy clients.

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